Direct invitations allow you to recruit specific individuals without using a panel provider. This is useful for customer research, internal testing, or when you have your own participant list.
When to Use Direct Invitations
Customer research - Invite existing customers via email
Employee research - Survey internal teams
Partner research - Reach specific stakeholders
VIP interviews - Recruit high-value participants individually
Testing - Generate test links for QA before launch
Creating an Invitation
Generate an Invitation Link
Navigate to the Recruit tab of your study
Click Invite Participants or find the direct invitation section
Enter the participant's email address
Click Generate Link
Copy the unique link and share it
Each invitation generates a unique link in the format:
https://app.deepfield-ai.com/consumer?token={unique_token}
What Happens When You Invite
A unique survey link is created
The participant is added to your respondent list (status: Pending)
You can share the link via email, message, or any channel
When they visit the link, they begin the survey
Sharing Options
Copy Link
After generating an invitation, click Copy Link to copy it to your clipboard. You can then:
Paste into an email
Share via messaging apps
Include in calendar invites
Add to customer communications
Email Integration
If your email client is configured, you can:
Click the email icon after generating a link
A pre-filled email opens with the link included
Customize the message and send
Managing Invitations
Tracking Invitation Status
In the Responses tab, you can see invitation status:
Status | Meaning |
Pending | Invitation sent, not yet started |
Started | Participant began the survey |
Completed | Survey finished |
Screened Out | Failed screening questions |
Aborted | Started but quit |
Resending Invitations
If a participant hasn't responded:
Find them in the Responses list
Generate a new invitation link
Resend via your preferred channel
Test Mode Invitations
Before launching to real participants, use test mode to verify your survey works correctly.
Generating Test Links
Click Generate Test Link
A unique test link is created
Use this link to walk through the survey yourself
Test participants are marked separately from real respondents
Test Mode Features
Test responses don't count toward your quota
You can generate multiple test links
Test data is tracked separately in analytics
Useful for QA and stakeholder previews
Panel Provider Integration
For larger-scale recruitment, you can combine direct invitations with panel providers.
Panel Links
When using a panel provider:
Configure your panel settings
The system generates a panel-specific link
Share this link with your panel provider
Respondents use a URL format:
/consumer?pid={panelId}&rid={respondentId}
Redirect URLs
Configure where participants go after completing the survey:
Redirect Type | When Used |
Success redirect | Participant completes successfully |
Screen-out redirect | Participant fails screening |
Quality-stopped redirect | Response quality too low |
These URLs are useful for panel provider integrations that need to track completion status.
Best Practices
Email Invitations
Personalize - Use the participant's name if you have it
Explain the purpose - Tell them why you're reaching out
Set expectations - Mention estimated time and any incentives
Provide context - Explain how their feedback will be used
Include deadline - If time-sensitive, mention when to complete by
Link Management
Don't share links publicly - Each link is for one participant
Track who received which link - Maintain your own records
Set appropriate expiration - Links expire after a reasonable period
Use test links for QA - Never test with real invitation links
Response Rates
To improve response rates:
Send reminders to non-responders
Keep surveys short and focused
Offer appropriate incentives
Follow up personally for important participants
Security
Link Security
Each invitation link contains a unique token
Tokens are single-use and expire
Links cannot be guessed or enumerated
All survey data is encrypted
Participant Privacy
Email addresses are stored securely
Responses can be anonymized if needed
Data is not shared with third parties
Participants can request data deletion
Troubleshooting
Link Not Working
If a participant reports their link doesn't work:
Check if the link was copied correctly
Verify the link hasn't expired
Generate a new invitation link
Confirm the survey is in published or testing status
Participant Started But Can't Continue
If a participant's session was interrupted:
They can use the same link to resume
Progress is saved automatically
If issues persist, generate a new link
Duplicate Invitations
If you accidentally invite the same email twice:
The system may warn about duplicates
Each invitation creates a separate link
Track which link the participant should use