Answer Citation Panel
Citations connect insights in your report to original responses.
Viewing Citations
When you see a quote or finding:
Click the citation link
See the full response
View complete question context
Play media if audio/video
Citation Information
Each citation shows:
Full response text
Question asked
Respondent metadata
Timestamp
Quality score
Highlight Display with Media
Highlights showcase the most significant moments.
Text Highlights
Key quotes displayed with:
Quote text
Response context
Persona/theme tags
Link to full response
Media Highlights
Audio/video clips featuring:
Embedded player
Transcript excerpt
Playback controls
Full response link
Source Response Linking
Tracing to Source
Every insight links to original data:
Click any quote
View full response
See all answers from respondent
Play associated media
Why It Matters
Source linking enables:
Verification of findings
Context understanding
Stakeholder confidence
Accurate quoting
Consumer ID Linking
Anonymous Identification
Each respondent has:
Unique consumer ID
Consistent across responses
No personal information
Useful for tracking
Using Consumer IDs
View all responses from one person
Track consistency
Identify detailed contributors
Link for follow-up research
Artifact Streaming
Media Access
Audio and video stream directly:
No download required
Quality adaptation
Transcript sync
Easy sharing
Playback Features
Feature | Function |
Speed control | 0.5x to 2x |
Skip | Forward/back 5 seconds |
Transcript follow | Highlight as plays |
Loop section | Repeat key moments |
Using Citations
Verification Workflow
Find insight in report
Click citation
Read full context
Confirm accuracy
Note any nuances
Building Evidence
Collect supporting citations:
Multiple respondents
Different segments
Consistent themes
Quantitative backing
Using Highlights
In Presentations
Open with compelling quote
Illustrate findings
Close with memorable statement
Include video clips
In Reports
Break up quantitative data
Add emotional resonance
Make findings tangible
Support key claims
Finding Good Highlights
Characteristics
Quality | Description |
Clarity | Easy to understand |
Specificity | Concrete details |
Authenticity | Genuine feel |
Insight | Reveals something meaningful |
Memorable | Sticks with reader |
Search Methods
Find highlights through:
Report Chat queries
Theme exploration
Persona deep-dives
Response browsing
Best Practices
Before Using a Highlight
Verified full context
Confirmed it's representative
Removed identifying info
Noted source segment
Citation Checklist
Quote is accurate
Context doesn't change meaning
Not an extreme outlier
Supports (doesn't exaggerate) finding
💡 Tip: Always check key quotes in context before using in presentations. One quote out of context can mislead stakeholders.